Investment in key buyer program and staff designed to deliver VIP buyers
The Key Buyer Program is designed to deliver VIP buyers to the Show; while meeting the specific needs and business challenges of buyers/decision makers from stores that carry Seasonal, Party or Halloween products. Along with the HIA a significant investment has been made to these strategic buyer programs to enhance the show experience in 2018.
Buyers outlined above will receive the following exclusive VIP benefits:
Exhibitors will benefit from:
To nominate buyers for the Key Buyer Program, or for questions, please contact